Toronto Times Exclusive Interview
For decades, Montreal’s Gordon Frank has been more than just a successful entrepreneur and philanthropist—he’s also been a homeowner who’s learned, sometimes the hard way, what it really means to take care of a property in a Canadian climate.
Now living in Outremont after stints in Chomedey and the West Island, Frank brings a seasoned perspective on everything from structural upkeep to choosing the right professionals for the job. And when it comes to roofing, he has one message for homeowners across Toronto and beyond: don’t go it alone.
Toronto Times: Gordon, you’ve owned homes across Montreal for years. What have you learned about property maintenance, especially in our Canadian climate?
Gordon Frank: If there’s one lesson I’ve learned over the years, it’s this: experience matters—especially when it comes to your roof. A roof is not something you notice until it fails. And when it does, the consequences aren’t just inconvenient—they’re expensive, stressful, and potentially dangerous.
Toronto Times: What’s your take on the growing DIY trend when it comes to home repairs?
Gordon Frank: DIY is great for small projects—painting a room, assembling furniture, even building a garden bed. But roofing? That’s a professional’s job. I’ve seen too many cases where well-meaning homeowners or budget-driven decisions led to long-term damage. One YouTube tutorial doesn’t make someone a roofer.
Toronto Times: Have you personally dealt with roofing issues?
Gordon Frank: Oh, definitely. In my West Island home, I once ignored a minor leak for too long. Before I knew it, insulation was damaged, mold had started to creep in, and the attic needed major repairs. That situation turned me from cautious to proactive very quickly. Ever since, I’ve trusted only licensed, experienced roofing contractors.
Toronto Times: What are the risks of cutting corners?
Gordon Frank: You risk your home’s integrity and your family’s safety. A poor roof job can lead to leaks, structural rot, energy inefficiency—and in Montreal, just like Toronto, the freeze-thaw cycles in winter only make these problems worse. Roofing is not just about shingles; it’s about weather-proofing your entire living space.
Toronto Times: Who do you trust now for roofing work?
Gordon Frank: Without hesitation, I go with Toitures K Gougeon. They’re a trusted name in Montreal, but I’d recommend them to any homeowner in Ontario if they ever expand here. Their professionalism is unmatched. They understand our climate, they use top-quality materials, and they communicate clearly throughout the process.
I’ve referred friends, family, and colleagues to them. Every time, the feedback is the same: “They were fast, clean, and did the job right the first time.”
Toronto Times: What makes them different?
Gordon Frank: It’s how seriously they take the work. They treat your home like it’s their own. They explain what’s needed, outline the options, and follow up after the job. There’s transparency. And that builds trust—something that’s becoming rare in the industry.
Toronto Times: What advice would you give to Toronto homeowners?
Gordon Frank: Don’t wait until you see a stain on your ceiling or water pooling on your deck. Stay ahead of roofing issues. Hire people who are certified, insured, and respected. If you’re anywhere near Montreal, I say give K Gougeon Roofing a call. If you’re in Toronto, find someone with that same level of dedication and experience.
Because when it comes to your roof, peace of mind is worth every penny.