Here’s what Team Canada will wear at the 2024 Paris Olympic Games
TORONTO, April 16, 2024 – Today, the Canadian Olympic team and LuLuLemon revealed what Canada’s athletes will be wearing at the upcoming Paris 2024 Olympic and Paralympic Games. This is the second straight Team Canada kit designed by lululemon since becoming the Official Outfitter of the Canadian Olympic and Paralympic Teams in 2022 for the Beijing Olympic games. Lululemon’s multi-year partnership with the Canadian Olympic Committee (COC) and Canadian Paralympic Committee (CPC) will span four Games ending after the Los Angeles 2028 Games.
As Official Outfitter, lululemon’s Team Canada apparel and accessories for the Games provides every athlete, coach and Mission Team member with clothing for the Opening Ceremony, Podium (Medal Ceremony), Closing Ceremony, media opportunities, and Athletes’ Village wear.
Team Canada says “the Team Canada x lululemon athlete kit is focused on feel–but not just how fabric feels against skin, or how fluid a garment is in motion, though those are of course important elements, but also how athletes will feel while wearing the kit.”
Established in Vancouver in 1998, lululemon says they worked with 19 Olympic and Paralympic athletes across 14 different sports to really understand their needs during the Games.
Here’s a look at what Team Canada will wear for the Paris 2024 Olympics
For the opening ceremonies in Paris, on July 26, 2024, Team Canada says its athletes will wear a “one-of-a-kind print which interprets the art, architecture, and nature found throughout Canada. Each icon on the print is a small reminder of home, helping athletes to celebrate their country.”
Notably the Vented Jacquard Bomber Jacket has built-in interior backpack straps that the athletes can use if they want to remove a layer, but it still keep their hands free for waving to the crowd, of course.
Meanwhile, the closing ceremony outfit pictured below will feature a unique illumination print inspired by the northern lights.It is the result of
Meanwhile, the closing ceremony outfit pictured below will feature a unique illumination print inspired by the northern lights. It is the result of a collaboration between lululemon and Whistler-based artist Mason Mashon of Saddle Cree Nation.
“The Closing Ceremony look is probably my favourite because of what it represents. It’s a time to celebrate, throw your hands up, and just have a good time.”–Melissa Humana-Paredes
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