Gwyneth Paltrow’s website, Goop recently introduced a $75 candle with a tad unconventional and double eyebrow-raising name. You see, this candle described on the Goop website as having a “Funny, gorgeous, sexy and beautifully unexpected scent,” has been named “This Smells Like My Vagina,” by Gwyneth Paltrow.
Well, there is a bit of a story about Goop’s new candle that has become so popular it has already sold out!
“The candle started as a joke between perfumer Douglas Little and Gwynetth Paltrow. The two were working on a fragrance, and she blurted out, ‘Uhhh..this smells like a vagina’…” the website explains.
According to the candle description, GP’s vagina smells like “geranium, citrusy bergamot, and cedar absolutes juxtaposed with damask rose and ambrette seed”. The description, as detailed as your favourite craft beer, sounds positively divine.
But does GP’s vajajay smell like flowers and cedar? Gabi Conti of Cosmopolitan Magazine points out, “the candle is kind of amazing regardless of whether or not it actually smells like vaginé (which, for the record, it doesn’t). But the point is not to shame women into thinking their vaginas should smell like literal flowers. But instead, it’s celebrating the vag for the sexy flower it is.
Cosmo also suggests the candle would make a great bachelorette party gift as an accessory “intended to put you in the mindset of ‘fantasy’ and ‘seduction.’ …or something you just want for yourself because it really smells that effing good. “
This isn’t the first time Paltrow’s Goop has toyed with references to private parts, having previously promoted her controversial jade eggs. gold vibrators and vaginal steaming.
If you were hoping to catch a whiff of Gwyneth Paltrow’s vagina candle, you will have to get on the wait list because not surprisingly it has already sold out.
What is Goop?
Launched in 2008 out of Gwyneth Paltrow’s kitchen as a homespun weekly newsletter, GP created goop to organise her unbiased travel recommendations, health-centric recipes, and shopping discoveries for friends, and also as a place to get her own questions—about health, fitness, and the psyche—answered. It has always been a place for GP to introduce some of the incredible experts who have mentored her throughout her life, and a place where readers can find suggestions about where to shop, eat, and stay from a trusted friend—not from an anonymous, crowd-sourced recommendation engine.