Ignite Series kicks off at Toronto’s Evergreen Brickworks

Self-guided experiences explore stories and spaces of Evergreen Brick Works

TORONTO, ONTARIO (June 14, 2023) – How can we tell the story of a place? Through four immersive self-guided experiences, Evergreen has launched free tours that aim to reveal the hidden ways that ecosystems and people co-exist and co-create our most beloved urban places.  

The Ignite Series kicked off with a launch event at the Brick Works yesterday with over 100 people in attendance. The event showcased the audio experiences that visitors will explore on site.  

Supported by the TD Bank Group, the four experiences in the Ignite Series focus on: 

• Urban ecosystems and the roles visitors play as stewards of the land and water. 
• The hidden sustainable innovation at Evergreen Brick Works.
• Crowd-sourced community stories of the Brick Works. 
• Indigenous knowledge and perspectives of the land and waters in the Don Valley watershed. 

“The Ignite Series is an exploration of the social and ecological fabric of Evergreen Brick Works,” says Lois Lindsay, Chief Program Officer at Evergreen. “Beyond the Brick Works’ evolution from an industrial site to a regenerative public space, it has been used, cared for and enjoyed by human and non-human communities for centuries. We wanted to celebrate and honour the many people, cultures, species, and geological phenomena that have made this special place come alive.”  

The self-guided experiences will be launched in two phases – the first is available now and the second will be available mid-July. All will be available on the Driftscape App. 

“TD is pleased to once again support Evergreen’s Ignite Series through the TD Ready Commitment, our corporate citizenship platform,” says Carolyn Scotchmer, Executive Director of the TD Friends of the Environment Foundation. “We believe that public spaces like the Brick Works create opportunities for growth, learning and connection in cities. We’re proud to support this project and its effort to illuminate the many ways people and nature create resilient urban spaces.” 

Visit Evergreen Ignite Speaker Series for more details and follow us on Twitter and Instagram to join the conversation. 

About Evergreen 

Evergreen is dedicated to making cities livable, green and prosperous. Since 1991, the national not-for-profit has been facilitating change in communities through connection, innovation and sustainable actions. Evergreen Brick Works, located in Toronto’s ravine system, is a year-round destination where the world comes to experience sustainability in action. Once an industrial brick factory, it is an internationally renowned showcase of green design, an award-winning public space and a test site to pilot ideas that can shape our cities for the better. www.evergreen.ca 

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