The WORKS Gourmet Burger Bistro changes name, FREE menu items all week on social media
The WORKS introduces Re-created menu, Re-imagined brand, Enhanced craft beer selection and more
OAKVILLE, ON, Aug. 17, 2020 /CNW/ – The WORKS Gourmet Burger Bistro is relaunching today, Monday, August 17th as The WORKS Craft Burger & Beer, along with a new menu including new craft burgers, new craft taps and tallboys, new craft Poutines and new craft milkshakes.
In honour of the brand relaunch, The WORKS Craft Burgers & Beer will be giving away free burgers, poutines and shakes on Facebook, Instagram and Twitter all week long starting Monday, August 17th.
The highly popular gourmet burger restaurant’s relaunch is an effort to better represent its high quality food with a refreshed high quality new menu, crew uniforms, web site and craft beer selection. 
“We are thrilled to introduce the new WORKS Craft Burgers & Beer, which we feel is a better expression of our brand as it highlights our key focus on gourmet crafted burgers & enhanced craft beer selection,” says Bruce Miller, President of The WORKS Gourmet Burger Bistro. “Our guests can still enjoy the same great burgers & beers they’ve come to love, plus some soon to be new favourites. And of course, along with our enhanced new look, we are absolutely committed to the health and well-being of our valued guests and staff to provide the safest environment possible” added Bruce Miller.
The recrafted WORKS menu includes all the popular burgers on ½ lb AAA fresh beef burgers or guest choice of 7 other unique patty options like Kobe-style Wagyu, plant-based Beyond and signature Elk.
The NEW craft Burgers
New to The WORKS’ line-up is the “Not Your Grandpa’s BBQ Burger featuring maple bacon, smoked brisket, maple bacon jam & bacon garlic aioli ($17.98), The Pig Popper featuring bacon, cream cheese, sliced jalapenos with sweet & tangy sauce ($16.97) and the Hella Nutella featuring maple bacon, crispy O-ring and you can ask your server to toss some Nutella into that ring ($18.52).
The Craft Beer and shakes
And the growing number of craft beer enthusiasts can rejoice as they can now wash down one of the new burgers with new craft taps and tallboys. Some of the beer brands include Collective Arts, Hop City, Beau’s, Cracked Canoe, as well as Daura Damm Master gluten-friendly beer and more. And if beer is not your thing a brand-new crafted milkshake like the Birthday Cake Cookie Dough, Bella Nutella or Shake What Your Brownie Gave Ya might just do the trick!
New crafted poutine choices
For something different, check out their new crafted Poutines including the Tragically Poutine, featuring fresh cut fries, cheese curds, gravy that’s been topped with crumbled maple bacon, crispy bacon sticks and drizzled with bacon roasted garlic aioli ($12.12) or Brisket Case Poutine with fresh cut fries, cheese curds and gravy loaded up with smoked beef brisket tossed in Smokey BBQ sauce ($12.73).
The Oakville location is the first to have the complete new redesigned brand look but all locations will feature the new menu, new uniforms and new menu items.
FREE Giveaways all week long on Facebook, Twitter and Instagram
In honour of the brand relaunch, The WORKS Craft Burgers & Beer will be giving away free burgers, poutines and shakes on Facebook, Instagram and Twitter all week long starting Monday, August 17th.
Open since 2001, the full-service neighbourhood bistro is known for its more than 50 different, hand-prepared gourmet burgers, bottomless fresh hand-cut fries, cool classic shakes and ice cold beer, which are all 100 per cent Canadian. The WORKS offers guests eight different patty options as well as gluten-free and vegetarian combinations to choose from. The WORKS is now open in 27 locations in Ontario, offering the ultimate fresh gourmet burger experience in each neighbourhood. For more information on The WORKS in each community visit www.worksburger.com, on Facebook www.facebook.com/worksburger, or get daily updates by following @WORKSBURGER on Twitter and by joining the conversation at #myworksburger.
SOURCE MTY Food Group
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