TORONTO, ON., July 29, 2020 — Sand sculptures at Ashbridge’s Bay — As Torontotoians adjust to a new normal, and Stage 3 or reopening during the August long weekend, Onlia is sponsoring a mass display of sand-circles and sculptures along the beach at Ashbridge’s Bay. They will serve as a visual reminder for beach-goers to follow proper safety precautions and social distancing measures.
Commissioned by Onlia, a safety advocate and provider of digital home and auto insurance, the one-day installation underscores Onlia’s focus on finding solutions to safety challenges experienced by Canadians.
The professional display of sand creations will be sculpted during the day and ready for viewing at 5:30 pm at the far right side of the beach facing the waterfront located at 1561 Lake Shore Boulevard East.
With six swimming beaches in a city that is home to nearly three million people, Toronto beaches have experienced tremendous overcrowding in recent weeks, posing increased concerns during COVID-19. A compelling visual guide, Onlia’s beach safety concept can also be adapted and implemented at public beaches across Ontario to emphasize the importance of maintaining physical distance while enjoying summer activities.
Inspired by physical-distancing circles painted on grass in key Toronto parks, this installation will consist of 12 sand-circles and three sculptures measuring from three feet x four feet to three feet x eight feet and will be spaced six feet apart.
The sand-circles and sculptures will be created by leading designers Rudin Causi and Jay Melnychuk and a team of talented artists working throughout the day to complete the build.
WHERE: Ashbridge’s Bay 1561 Lake Shore Boulevard East Toronto, ON Site location/media check-in: far right side of the beach facing waterfront. WHEN: Wednesday, July 29, 2020 8:00 am – 5:30 pm EDT: Build of sand-circles and sculptures 5:30 pm EDT: Reveal of sand-circles and sculptures