Torontonians among first to experience the new production from the producers of Immersive Van Gogh
TORONTO, April 7, 2025 – Prepare to embark on an extraordinary journey through the life and art of Vincent Van Gogh as the new edition of Immersive Van Gogh makes its Canadian premiere at Lighthouse ArtSpace in Toronto. This innovative exhibition invites audiences to go beyond the paintings and step inside the mind of one of history’s most beloved artists through stunning digital projections of over 140 of his masterpieces, all set to a captivating soundtrack. The New Immersive Van Gogh: The Next Chapter opens on April 11, 2025 at the Lighthouse ArtSpace, 1 Yonge Street Toronto. Tickets are on sale now at www.vangoghexhibit.ca.
The first exhibit of its kind in North America, Immersive Van Gogh made box office history with an estimated 1 in every 50 North Americans having experienced this unique sensory extravaganza. The spectacular digital art exhibition, that inspired numerous copycat exhibits, was dubbed by the New York Times as ‘best in class.’
“Immersive Van Gogh changed the way audiences experience art,” explains Corey Ross, CEO of Lighthouse Immersive. “As we retire this beloved production, we are excited to introduce a reimagined exhibition that meets the ongoing demand for Van Gogh’s incomparable body of work and now includes some of his lesser-known works to create an unforgettable experience for both returning fans and audiences experiencing Immersive Van Gogh for the first time.”
How this edition of Immersive Van Gogh differs from the original
Set against the backdrop of Van Gogh’s life—from the serene fields of sunflowers to the haunting landscapes of his struggles—this immersive experience captures the emotional depth and complexities of his artistic journey. This new edition of Immersive Van Gogh is poised to elevate the experience even further by providing insights into the pivotal moments the artist’s life, including his time in Paris, his tumultuous relationship with French painter and sculptor Paul Gauguin, and his reflections during his stay at Saint-Rémy. Each scene reveals the brilliance of Van Gogh’s work, illuminating his passion for nature, his struggles with mental health, and his enduring legacy as an immortal artist.
“Creating this tribute to Vincent Van Gogh allows us to explore the profound depths of his emotional landscape, said Marco Generoso Realino, The New Immersive Van Gogh: The Next Chapter curator and CEO Visioni Srl. “Each brushstroke invites audiences to uncover the struggles and triumphs that defined his artistry. We are excited to take you on a journey through his life, illuminating the inspiration that continues to resonate today.”
North American debut in Toronto
Having made its North American debut in Toronto during the pandemic, Immersive Van Gogh quickly became a box office sensation, earning accolades from critics and audiences alike. Lighthouse Immersive, the innovative Canadian live entertainment company behind the production, adapted swiftly by introducing the first-ever ‘drive-through option,’ leading to sold-out shows from 7 a.m. to 3 p.m. every day. This groundbreaking exhibition fully immersed visitors in over 300 of Van Gogh’s greatest works and premiered in July 2020, captivating audiences and receiving rave reviews worldwide, with critics calling it “Dazzling!” (Lonely Planet), “Breathtaking!” (NBC’s Today Show), and a “Must-See” (Architectural Digest).
This new edition promises to dazzle once again, combining art, music, and movement to bring Van Gogh’s vision to life.
Meet the creative team
The creative and producing team behind The New Immersive Van Gogh: The Next Chapter includes Marco Generoso Realino, Founder and CEO of Visioni Srl. A former professional dancer and choreographer, Realino has pioneered multivision in European performances and established “Visioni Eccentriche” and “Visioni – Immersive Emotions,” focusing on immersive exhibitions that reinterpret traditional art forms. He is joined by Marco Schiavoni, an accomplished composer who began as an improvising pianist and has scored numerous soundtracks, including the Oscar-nominated “Senza Parole.”
The Immersive Van Gogh is produced by Corey Ross, CEO of Lighthouse Immersive, a company dedicated to creating groundbreaking immersive art experiences that blend technology and storytelling to engage audiences in new ways. Ross’s innovative vision aims to redefine how art is experienced, crafting emotionally resonant experiences that captivate people worldwide and elevate the landscape of contemporary entertainment.
Be among the first to witness The New Immersive Van Gogh: The Next Chapter at Lighthouse ArtSpace, where art transcends boundaries and invites you to feel the magic of Van Gogh’s world.
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